Lara Morgan, founder of Pacific Direct
Insight
Why is business momentum so hard to maintain?
Lara Morgan, founder of Pacific Direct
Lara Morgan, founder of Pacific Direct, speaking with podcast host Aleksandra King on The BEYOND Podcast. Lara Morgan says KitBrix has momentum after its best year yet, and that momentum is not a pure sport, because a QC issue, an unwell colleague or an accident will still arrive.
In conversation with Aleksandra King on The BEYOND Podcast, Lara Morgan turns to KitBrix, one of the businesses she has invested in. KitBrix has had its best year yet, she says, with new business arriving from Spartan, DEKA and Ragnar Races in the States.
We've got momentum, but momentum isn't a pure sport.
Lara MorganSerial entrepreneur and wellness brand investor, founder of Pacific DirectAfter the riding accident she did the stock count and tidied one of the warehouses herself over Christmas. She says the work is good for her fitness and sets the business up for the year ahead.
Cite this page Lara Morgan, founder of Pacific Direct, “Why is business momentum so hard to maintain?”, at 30:21 in conversation with Aleksandra King, The BEYOND Podcast, 17 June 2026. Sourced.media. https://sourced.media/questions/why-is-business-momentum-so-hard-to-maintain/ (permanent identifier https://sourced.media/id/C_NN1A6DB46R)

Lara MorganGuest
Aleksandra KingHost







